Australian Fashion Guide (AFG) is your one stop shop for all things Fashion.

We provide an online platform for consumers to search for retailers, designers and fashion labels. As the name suggests AFG is a holistic fashion guide for shoppers. We chronicle domestic and international style and in the process showcase personalities, events and trends.

AFG has been created for fashion savvy men and women who are looking for an easier way to shop. We’ve put together a comprehensive list of all fashion retailers and online boutiques in Australia. At the click of a mouse our readers can track down their favourite designers and musthave items online in the comfort of their home, office or on the go via their smart phone - AFG will tell them where they can buy them in close proximity to their location.

*Directory soon to re-launch in July

In addition to this, our editorials promise to delve below the fabric and gain insight into the designers’ vision, ensuring a new outlook on fashion and style that has yet to be explored.

The fashion industry is a diverse and eclectic blend of excitement and glamour. There has never been a dull moment, from celebrities and supermodels, media watch and magazine covers, fashion shows and shoots, fashion do’s and don’ts along with deadlines and disasters. With the ever changing fashion world there is something new to learn every day, a new idea worth adopting and there is always something new to talk about - AFG promises to never miss a beat!

Think of us as the fashion week attendee with the front row seat invitation to every event. The difference being, you can always guarantee we will turn up, on time and never delay the show.